Demand Planning.Net: Are you Planning By Exception?
Demand Planning.Net
demand planning, forecasting, and exception management

Advanced Demand Management Workshop - Boston -MA

A Workshop on Demand Modeling and Exception Management

Presented by Mark Chockalingam, Ph.D., DemandPlanning.Net

Boston, MA

May 25-26, 2016  Location : Four Points by Sheraton


View and print seminar brochure (PDF)

Register Now! $ 995

Discounted price of $1695when registering for 2-Day DP + 1-Day Refresher course plus CADP exam !

Certified Analyst in Demand Planning (CADP) exam available now!
CLICK HERE for more details

About the Workshop:

Demand Planning LLC is proud to bring our hugely popular two day workshop on Demand Planning and Sales Forecasting to Boston, MA.

The focus will be on demand modeling using statistical techniques, the methodology to perform model diagnostics, forecast accuracy measurement and the process to incorporate market intelligence.

Demand Planning is a skill set that is in high demand in the supply chain industry in India and abroad. This course is aimed at practitioners and new aspiring professionals who want to enter the supply chain industry.

Get skills you can use at work

We will explain and demonstrate best practices in model selection, illustrate how to improve model quality, and teach you how to leverage the forecast measurement process.

Learn from industry experts

We will bring practical examples from our consulting experience.  We have consulted with clients in Consumer goods, Food and Beverage, Chemicals, Pharmaceuticals, Heavy Manufacturing, Aerospace, Medical Devices, Oil and Gas etc. 

Network with peers

You will have the opportunity to meet, interact, and learn from other demand planning professionals with team challenges and networking exercises.  Attending this workshop will introduce you to our vast network of supply chain professionals and career opportunities in North America and Europe. 

Add to your credentials

Upon completion, you will be awarded a certificate of completion from Demand Planning LLC, attesting to your newly-acquired skills in Demand Planning and Forecasting. The two day workshop along with the refresher course will prepare you to take the Certification exams for Certified Analyst in Demand Planning (CADP).

Detailed Outline of the Workshop:

Day 1

  • 8:30AM to 5:00PM

Day 2

  • 8:30AM to 4:30PM
  • 8:00 AM Registration
  • 8:30 AM Welcome
  • 9:00 AM Data Management for Advanced Demand Management
    • Definition of Demand
    • Shipments vs. Orders
    • Gross Demand vs. Net Demand
    • Outliers
      • Process to Identify Outliers
      • What is a Tolerance Band?
      • Methodology for outlier correction
  • 10:30 AM Coffee Break
  • 10:45 AM Demand Modeling
    • Monthly versus weekly Modeling
    • Need for Daily Forecasts
    • Statistical Forecasting
      • Forecast Model
      • Key components of demand
      • Additive vs. Multiplicative Seasonality in Models
      • Modeling by decomposition
      • Introduction to Forecast Modeling
      • Qualities of a good Statistical Forecast
      • Balancing between Model Fit vs. Model Robustness
      • Uni-Variate Time Series vs. Multi–Variate Methods
      • Moving Average
      • First Order Exponential Smoothing or Constant Models
      • Holt Models to accommodate Trend
      • Holt Winters Models
      • Exponential Trend and Dampening
  • 12:30 PM Lunch Break
  • 1:30 PM Promotional Planning & Event Modeling
    • Event Modeling
    • Baseline vs. Incremental
    • Event Models Identify Volume Spikes
    • Illustration of Event Models
    • Event Modeling versus Outlier Detection
  • 2:45 PM Coffee Break & Networking Exercise
  • 3:00 PM Planning by Exception
    • SKU complexity
      • Revenue per SKU
      • Profit Per SKU
    • Long Tail analysis
    • SKU rationalization
    • Segmentation
      • High volume
      • High volatility
      • High Error
  • 4:30 PM Assignment – Demand Management Scenarios
  • 8:30 AM Demand Consensus
    • Demand Collaboration and Consensus
    • End-to-end Monthly Demand Process
    • Dollarizing the Forecast
    • Mechanics of Demand Communication
    • Forecast Delta
  • 9:30 AM Demand Metrics
  • Introduction to Forecast Modeling
    • Definition of Demand Forecast Errors
    • Forecast Accuracy
    • Forecast Bias vs. Forecast Error
    • Error and Volatility Reduction
    • Errors Across SKUS vs. Errors Across Time
    • Model Diagnostics – Measuring Error over time
      • MAD
      • MAPE vs. MPE
      • WAPE
      • Root Mean Squared Error
      • General Illustration MPE, MAPE and RMSE
  • Exercise
  • 10:30 AM Morning Break
  • 10:45 AM Demand Sensing and Tracking
    • Demand Tracking
    • Month to date oversells
    • Month to date undersells
    • Flagging and adjusting the forecasts
    • Demand signal forecast – adjustments using POS and tertiary data
  • 12:30 PM Lunch Break
  • 1:30 PM Discussion and answers to assigned exercises
  • 2:30 PM Coffee Break
  • 2:45 PM S&OP
  • Why S&OP
    • Fragmented Planning Activities
      • Supply chain challenges
      • Service, costs and inventories
    • Disparities between the Financial forecast and operational forecasts
    • Bottom Line challenges from Fragmented Planning
    • Benefits of a holistic S&OP Design

    • Core Components of SIOP
    • Consensus Demand Planning
    • Rough Cut Planning and Supply Collaboration
    • Executive Presentation
    • Demand-Supply Balancing

Register Now!


An additional 10% discount applies to group registrations of three or more using one payment method.

Please note that we reserve the right to deny admission/attendance based on competitiveness.

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