 |
Manufacturers in the Consumer Packages Goods Sector
were the early adopters of Supply Chain Forecasting. Catering
to the firm demands of the Retail Partners, CPG manufacturers
focused on minimizing the forecast error and making better forecasting
the major driver of fill rates and lower inventory carrying costs.
Most CPG supply chains have an active Sales and
Operations Planning Process, which is cross-functional with participation
from Sales, Marketing, Logistics, Supply Planning, Finance, Sales
Planning and Demand Planning functions. Typically, there is a
one-number philosophy although the more practical processes advocate
tolerances between forecasts with different objectives.
Sales and Operations
Planning Process thrives on collaboration and honest communication
between key organizational players. This is a unique process embodying
several information sharing sessions and decision forums, with
the final intent to generate an organizational Plan and key Sales
and Operations issues for the top organizational manager
to decide on.
Our on-site
workshops covers the five-step process in S&OP and addresses the
following key steps in developing and implementing a workshop.
By having your key stakeholders attend this workshop, you attain a
huge competitive advantage in moving forward the idea of integrated
business planning. You can download the brochure
here.
The Key steps in an S&OP process re-design:
-
Assess the key objectives
of the Planning Process- Identify and Involve
stakeholders in Sales, Supply Planning, Operations,
Marketing, and Finance during the process definition
phase. Interview key General Managers and understand
their informational needs from the Sales and Operations
Planning process.
-
Identify the key pain points-
Since Sales and Operations Planning is a collaborative
process, the key is in establishing and improving internal
communication and collaboration. The best approach is
to start with the question, where do we have communication
roadblocks? We need to identify areas where communication
is missed, or ineffective. We also need to identify
where communication is too late to be acted upon. An
example of such a pain point will be to learn of a service
failure for the first time in a score-card meeting after
the end of the month.
-
Identify the Key Component
Meetings- The key step in the process design
is to plan and establish effective communication and
decision sessions among the various functions. Our meeting
design will derive from several white boarding sessions
that revealed the various pain points in the process
(step 2) and the key touch points in the organization.
Where the touch points are heavy and involves frequent
information sharing, that will indicate the need for
a formalized information sharing session. Typically,
the key meetings include the Demand consensus meeting,
Supply Collaboration Meeting, the General Manager Review
meeting, and the Operations Review meeting. In most
organizations, there will be an executive Sales and
Operations Planning meeting. But the type and content
of the meeting depend on the needs of each organization.
-
Design Content and Timing
of Meetings- Working with functional players
from the key touch points, we will establish the type,
sequence and timing of each meeting during the planning
period. Through white boarding sessions, we will help
you establish the key contents and the objective of
each meeting.
-
Meeting Templates- we
will help you design appropriate templates and summary
reports to facilitate the meetings to be focused on
key issues and arrive at a consensus recommendation.
Demandplanning.net,
with a vast collection of process reports in its knowledgebase,
will help you design a template that is customized to
the process needs.
-
Supply Collaboration Process-
Once a consensus demand forecast is finalized,
Supply planners will refresh their planning systems
to arrive at their new schedule with constraints. The
new demand may point to imbalances in their supply process
including issues in raw materials, finished goods inventory,
manufacturing schedule, and capacity constraints. The
collaboration process should consider these issues to
problem solve and decide a set of supply constraints
to be acted on in the Operations Review meeting.
-
Budget Shortfall Review-
Depending on the pain points of the current
organizational process, we design this meeting
to reconcile top-down financial and marketing forecasts
with the operational demand plan. The GAP identification
and resolution is a major part of the Sales and Operations
Planning Process.
-
Exception Management- A
well-defined process will thrive on exception management.
All Component meetings will start with a follow-up of
issues from the previous meeting and deal with exception
issues highlighted by the meeting templates. A concise
design of meeting templates will help you achieve brief,
sharply focused, effective meetings.
-
Sales, Operations and Inventory
Planning- This is a key part of the Operations
Planning and review. The organizational consensus
team will examine the Sales, Production and Inventory
Plans and discuss major issues and bottlenecks.
-
Supply constraints and Scenario
Management- The budget shortfalls may trigger
management decisions on additional promotions and even
key new product introductions. The process should be
designed to be flexible enough to accommodate key top
management requests to verify supply availability for
key sales generating events. Promotions on key items
can only be offered if adequate inventory is available
or can be turned around in time to meet the promotional
demand.
-
Value Chain Metrics-
The Sales and Operations Planning process will be guided
by the various value chain metrics that highlight performance
and pin point areas of improvement. The Metrics
should be a good indicator of the state of the business
and should call for quantifiable corrective action.
The design of the metrics should help you align incentives
holistically to help achieve the organizational objectives.
The key metrics include customer service (FTFR), inventory
targets, forecast accuracy, on-time delivery, order
cycle times. Demandplanning.net
will help you design metrics customized to how various
functional players are aligned in your organization.
With our research and analytics in this area, we have
a unique advantage in designing proper Supply Chain
Metrics and implementation.
If you would like to find out more details on facilitating or
developing an S&OP planning process, please
contact
us. You can download
the brochure here. |