Demand Planning.Net
demand planning, forecasting, and exception management

About Us

DemandPlanning.Net, founded in 2001, is provided as an exclusive web resource by Demand Planning, LLC, a Massachusetts company that specializes in Business Process and Strategy consulting.  We help business improve their processes in Demand Forecasting, Demand Management and Sales and Operations Planning.  Based in Woburn, MA, the firm also offers on-site training and executive facilitation in Demand Forecasting, S&OP, CPFR, Market Share forecasting and Inventory Management and Optimization.

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Mark Chockalingam, Ph. D.
Founder and President

Mark Chockalingam specializes in business forecasting and demand modeling and marketing and value chain analytics.  He has worked across many industry verticals including CPG, healthcare, pharmaceuticals, Food and Beverage, High-Tech, Restaurants etc.  He has helped major companies implement best practices to sharpen complex supply chains and help them be more customer focused. He has consulted with many premium businesses including SAB Miller, Wyeth Pharmaceuticals, Eastman Kodak, Au Bon Pain, Abbott Labs.  Before starting his consulting career, he has held corporate positions of increasing responsibility with Fedex, Schering-Plough and Proctor and Gamble.  More...

Joan Kopp
Vice President

Joan specializes in Strategic Marketing Planning and Analysis. Joan’s career covers a broad range of disciplines including Marketing, Marketing Research and Analysis, Supply Chain Strategy and Program Management. Most recently Joan led a major project focused on integrated demand planning/forecasting for the Proctor and Gamble company.  More...

Senior Consultants

Our practice features experienced consultants in the supply chain and business analytics space. 

Our Consultants have worked across several industry verticals including the automotive, technology, foodservice, consumer goods, financial services, publishing, healthcare, banking, pharmaceuticals, marine products, and other industry sectors. Our consulting expertise includes Corporate Finance, Operations Forecasting & Planning, Strategic Forecasting, Financial Planning & Budgeting, and related quantitative disciplines. 

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Our Contact information:

Demand Planning, LLC.
10G Roessler Road Suite 508
Woburn, MA 01801

Phone:  (617) 297-2385

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Consulting

Diagnostic |  DP Design |  Exception Management |  S&OP |  Solutions

Training

Demand Planning |  S&OP |  Retail Forecasting |  Supply Chain Analysis:  » Value Chain Metrics  » Inventory Optimization |  Supply Chain Collaboration

Industry

CPG/FMCG |  Food and Beverage |  Retail |  Pharma |  High Tech |  Other

Knowledge Base

Planning:  » Budgeting » S&OP |  Metrics: » Demand Metrics » Inventory  » Customer Service |  Collaboration:  » VMI & CMI » Account Based Forecasting
Forecasting:  » Causal Modeling  » Market Modeling  » Ship to Share |  For Students